Twitter is a great tool to use by itself, or in conjunction with other social media tools, when you want to give a bit of oomph to your book promotion. Here are some tips to make Twitter worth your while.
1. Tweet good information regularly
Communicating frequently is key to effectively communicating with your followers. Firstly, it keeps your name in their minds, secondly you must tweet useful and specific information relating to your book and its subject matter. This makes them continue to follow you, plus when they retweet your useful information, others follow, thus increasing your potential sales audience. If you have a blog, make sure you tweet your new blog posts as well.
Try tweeting facts, quotes, or controversial opinions about your book topic to your audience.
2. Retweet and Credit other people’s tweets
Finding and reposting relevant tweets is a great way to build relationships with others and show that you respect the community.
3. Develop relationships with fellow authors
By tweeting with one another, you create your own network, and will likely be able to guest blog or interview on their sites and vice versa. This networking, as in the business world, is essential for positive success, and gets your name known in wider circles. Follow other authors on Twitter and show them your appreciation!
4. Did you know you can schedule tweets?
This is a fantastic way to continue communication throughout the world. You can use this free service to schedule tweets throughout a 24 hour cycle, enabling you to tweet while you sleep. Also check out social services like Social Oomph, which gives you even more options.
5. Create a great, specific and interesting profile
Many people will find you through this way, so if you can ensure your profile is highly related to your niche, you will have many followers who are already directly interested in you, and your book. Have a compelling photo and description.
6. The more you put in, the more you will get out
Tweet often, work on your social profile on Twitter, and the rewards will eventually manifest themselves by virtue of many targeted followers. Update your Tweets with your latest entries onto your site or blog, to draw new visitors in, with the ultimate hope they will purchase your Kindle book.
7. Use of #tags
You can get more followers if you use the #tags well. These tags basically categorize information, and it is possible to see what the latest #tag trends are. There are many relating to writers, and there are even online meetings at certain times, for many of these tags. Find ones closest relating to your niche and then join in. More networking opportunities and potential followers await.
By following many or all of these tips, you should begin to build up your own list of followers reasonably quickly. Remember the key is to network, build up relevant followers and to communicate useful information often. Also remember, don’t simply plug your own books all the time, be aware of others, and retweet their useful info too, and karma is sure to follow. If you remain pleasant, positive and always polite, your success will follow quickly.