If you’re a self-published author who’s serious about finding success it’s important to know that building your audience is one of, if not the most important things you can do to meet your goal. The reality is that no matter how good you are at writing, if you don’t have an … [Read more...]
Slow or Non-Existent Sales? Book Marketing Troubleshooting for Self-Published Authors
You’ve done the heavy lifting and written your latest manuscript and all that’s left to do is to make it available for purchase. Now you can sit back, relax and watch the sales and income you’ve longed for start rolling in. Your book is launched. You wait in sweet … [Read more...]
Book Fairs and Library Talks? The Surprising Value of Offline Marketing
Nowadays, it seems that just about everyone is obsessed with online marketing. But have you ever thought about what promoting your books offline could do for your career as a self-published author? In a world where practically everyone has access to the internet on a computer … [Read more...]
How to Set Up and Execute an Effective Blog Tour
One of the simplest but most effective ways for self-published authors to get the word out about their new books is by carrying out a book blog tour. A well-executed blog tour makes it easy for you to gain widespread exposure quickly and to get on the radar of large groups of … [Read more...]
Is 1000 True Fans Still Relevant for Self-Publishers?
The 1000 true fans concept is nothing new. In fact, the idea is well over a decade old and became popular via a blog post written by Kevin Kelly of Wired Magazine. He brought attention to the thought that just about anyone with a good product or service to sell can earn at … [Read more...]
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