Video Searches Are On the Rise
Not only is video an effective medium, it is becoming increasingly prominent in search engine listings as well. Unlike years past where websites alone were returned in the results, now the top spots are often held by video entries instead. This is actually good news for you as a Kindle author, as capturing the top listings can be difficult for a standard webpage. Video submissions are somewhat less competitive, making it possible for yours to receive high visibility even without a concerted marketing push.
Get Your Own Subscribers
With free sites like YouTube at your disposal, you can create and upload videos with little effort. This gives you the unique ability to create your own subscriber base, which is interested in your opinions or favorite topics. This creates a unique opportunity for you to build a customer list who is already invested in your own personal brand, and to generate more sales of your Kindle release.
Get More Free Traffic
When you use this ability in concert with your own website, the results can compound. If subscribers to your video feeds become interested in learning more, you can include a link to your personal webpage in your bio section. This can lead to even more sales, as potential customers will have the ability to learn more about you, and get free content on your site before buying your book. For this reason, it is a good idea to update your page frequently, to provide more value to your visitors.
Video Blogs Bring It Together
In fact, you likely already know that a blog is a free and easy way to set up your own personal webpage. By providing new and relevant content, you’ll entice readers to keep coming back again and again. Yet, you can leverage this marketing avenue even further, by including video blog posts as well. You can cover the same information you’d normally write about, simply in video format instead. Your video posts will also be indexed in the search engine listings, giving you the chance to earn more free traffic from search results as well.
With the above techniques at your disposal, you have several effective ways to market your new Kindle book. Rather than following traditional methods, using video as a promotional tool can yield more interest and higher sales numbers. As you’ve learned from the above discussion, video can be posted in a variety of ways and on several different sites – to provide the maximum benefit possible. In fact, you can utilize each one of the covered tips together in concert, to craft an effective marketing push. This should give you more visibility and generate a bigger buzz, culminating in a better final tally of your Kindle book sales.
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